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Ransomware: A beginner’s guide

Ransomware attacks are a significant threat to businesses. Learn how to protect your data and operations with effective prevention strategies and response plans.

minute read

Last Updated October 18, 2024

Category Cybersecurity

Man holds his face in his hands, frustrated that he has become yet another ransomware victim.

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Recent news has proven that ransomware attacks continue to pose a significant threat. As cybercriminals develop increasingly sophisticated methods, pinpointing and exploiting every vulnerability, you must understand how to protect yourself.

In this post, you’ll learn:

  • What ransomware is.
  • The anatomy of a ransomware attack.
  • Why ransomware attacks aren’t 100% preventable.
  • The best methods for preventing almost all ransomware attacks.

What is ransomware?

Ransomware is malicious software that encrypts a victim’s files, making them inaccessible. As the name suggests, attackers then demand a ransom payment to restore access to the data. In recent years, ransomware attacks have evolved to include “double extortion” tactics, where criminals also threaten to leak stolen data if the ransom isn’t paid.

How common is ransomware?

Ransomware is consistently mentioned as one of the most significant and prevalent types of cyberattacks across all major security outlets. Here are some more facts about this all-too-common threat:

Data showing ransomware victims over the last few years.
Data from The Record shows ransomware frequency has increased year after year.

Anatomy of a ransomware attack

Now that we know what a ransomware attack is…and why it’s a threat worth paying attention to…let’s talk about how it’s initiated and then spread at a business using a common phishing scenario:

  1. Initial infection: An attacker may send a phishing email with a malicious attachment or link. You, the recipient, click that link or open that attachment and unknowingly download malware onto your device.
  2. Malware installation: In the background, the ransomware has been installed on your system. It may remain dormant (to avoid detection); however, in the background, it scans your system and connected network for valuable data.
  3. Communication with command and control server: At this point, the ransomware has connected with the attacker’s server. It receives instructions and encryption keys and may even download additional malicious components.
  4. File encryption: Ransomware begins encrypting files on your local device. It then spreads to connected network drives and other connected, accessible devices. Important file types—like documents, databases and backups—will all be targeted.
  5. Ransom demand: Now that the encryption is complete, the ransomware displays a ransom note. The note includes the ransom amount demanded and instructions on how to send payment. (Often, the attacker threatens data destruction if the ransom isn’t paid within a specific time period.)
  6. Victim’s decision point: Will you pay the ransom or not? If you pay, you may receive the encryption key—or you may not. If you don’t pay, you risk losing all your data. Neither option is great.
  7. Aftermath: Regardless of payment, you, the victim, face a major recovery process. Backup restoration or total system rebuilds could be on the table. No matter what, financial loss and reputational damage are absolutes.

Why aren’t ransomware attacks 100% preventable?

Ransomware attacks will never be 100% preventable for several reasons:

1. Human error

Human error is the number one cause of ransomware attacks. Educating staff on recognizing phishing attempts and suspicious emails lowers that threat by X amount, but employees can still make mistakes even with training. Infecting a system with ransomware only takes one click on a malicious link or attachment.

2. Social engineering

Then there’s the social engineering aspect; sophisticated attackers use psychological manipulation to trick even the most cautious users, bypassing technical security measures with relative ease.

3. Insider threats

Insider knowledge can help bypass security protocols with relative ease. It only takes one disgruntled employee (or those with malicious intent) to initiate an attack from within.

4. Limited resources

The type of security that most businesses require is prohibitively expensive. It’s impractical to think a small business or firm has the funds and personnel to set up and employ the necessary infrastructure to catch thieves before—or during—a cyberattack.

And it’s precisely why hackers (like LockBit) prefer smaller targets.

5. Software vulnerabilities

You know that notification you get on your smartphone or within an application that tells you there’s a new version available? If you look at the fine print of those messages, you will see that a vulnerability patch is typically included within the update.

Those bugs can be exploited if the software vendor doesn’t find that vulnerability or the software isn’t updated immediately. Any delay in applying a patch leaves systems exposed. (Hackers can exploit zero-day vulnerabilities before patches are available.)

6. Technology limitations

We can’t know what we can’t know. Current security technologies cannot predict or prevent all possible attack vectors. And while machine learning and AI are improving, they’re not impervious.

Best methods for preventing most ransomware attacks

Knowing that ransomware attacks aren’t 100% preventable shouldn’t shock or scare you. Knowing about these attacks is the best way to get in front of them. We must understand their potential entry points if we want to block them.

Our technology, our colleagues, our own fallible selves; we’re all vulnerable, and we’re all targets. It is what it is.

Now, let’s take a look at that list again. This time, we’ll talk about the best methods for bolstering those vulnerable ransomware entry points:

Vulnerability Best methods for protection
Human error
  • Regular cybersecurity awareness training.
  • Simulated phishing exercises.
  • Clear security policies and procedures.
  • Implementation of email filters and warning systems.
Social engineering
  • Education on common social engineering tactics.
  • Verification procedures for sensitive requests.
  • Multifactor authentication for all accounts.
  • Limit publicly available information about employees.
Insider threats
  • Implement the principle of least privilege.
  • Regular access audits and monitoring.
  • Employee background checks.
  • Secure offboarding processes.
Limited resources
  • Prioritize critical assets for protection.
  • Use cloud-based security solutions.
  • Implement a risk-based approach to security.
  • Consider managed security service providers (MSSPs).
Vulnerable software
  • Implement automatic software updates.
  • Regular patch management schedule.
  • Use centralized update management tools.
  • Phase out end-of-life software and systems.
Technological limitations
  • Implement a layered security approach.
  • Regularly update and test incident response plans.
  • Invest in advanced threat detection tools.
  • Stay informed about emerging threats and technologies.

What to do about ransomware…right this second

If you’ve made it this far, you’re looking for some next steps. There are some things that you can do right now, today, to make sure your exposure risk is as low as it can be.

  1. Trust no one: Zero trust. Trust but verify. However you want to say it, say it. However, when it comes to email, the number one source of ransomware, the easiest, best way to prevent yourself from becoming a victim is to only interact with emails from people you know.
  2. Start researching providers: How big is your business? (Or is it just you, sole proprietor?) If you’re a decision-maker or responsible for selecting the security solution for your business, start by reading solution comparison articles. Then, check out sites like G2 to get peer reviews.

Ransomware-laden traps are constantly evolving, but with a proactive approach to cybersecurity, you can significantly reduce your risk of falling victim to these attacks.

For more ways to keep yourself secure, subscribe to our blog.

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